Main Stage Conference Agenda

The Conference Stage will host our keynote speakers and panel discussions throughout the day.

Arrive early to beat the registration queue and enjoy a tea, coffee and pastry whilst wondering the exhibitor stands and discovering the apps powering modern wholesale businesses.

Opening address by Matt Paff, independent technology advisor and blogger.

A common issue for growing wholesale businesses is the SMERP dilemma. That is, when do they transition from SME small business accounting systems like Xero, MYOB, QuickBooks etc to ERP systems like NetSuite, MYOB Advanced, SAP Business One, etc. Do you even need to?

We’ve roped in a team of experts from various segments of the market (David Taylor from BusinessHub, Pam Madytianos from 2Peas and Dan Fairbairn from Waypoint) each with their own unique perspective for this deeply valuable panel discussion.

“Marketing” is seen by many as an expensive black art with no guarantee of success, nothing could be further from the truth.

Marketing is simply having a conversation with someone who has a problem they don’t want or who wants something they don’t have.

With a little know how, you can create super effective marketing without spending a cent on advertising.

In this session with Darrell Weekes you will learn:

Four Powerful NO COST Marketing Strategies That Work

How a $10 Strategy Generated 2.6 Million New Contacts

The 9 Most Powerful Words to Use to Convert a Prospect Into a Client

How to Create Independently Verifiable Proof That Your Business Is Awesome

The Most Powerful Marketing Lesson That Can Be Taught and Learned

AND The Holy Grail of Marketing: How to Have Prospects Wanting to Do Business With You Before You even Speak To Them

Your chance to wonder the exhibitors and find the perfect apps for growing your sales, optimising your warehouse and improving your cash flow.

Founder of WhichAddOn and inventory technology guru, Jeri Wambeek discusses the options for SMEs looking for more than their SME Cloud Accounting software.

There are over 700 apps in the Xero marketplace. Jeri will help you attack the problem: Which Add On? With deep insights into the “add on” applications available for inventory businesses and tips on how to choose the right ones, this is sure to be a very popular session.

A “fireside chat” with 3 of Melbourne’s leading wholesalers on their journeys, learnings, challenges and technology.

Industry legend, former owner of Exonet (that was to become MYOB Exo) and founder of Web Ninja, Bruce Carr, talks about the apps that help him run his modern business.

From quoting software Proposify, to Accounts Receivable automation with EzyCollect. From LivePlan to develop and oversee his business plan, to Infusionsoft for marketing automation.

Bruce has a unique way of connecting with the audience and this session promises to be one of the best take aways of the day!

Enjoy some lunch whilst wondering our exhibition hall and learning about the technology and services to drive your business forward.

Our very special lunch guest is Rugby League legend and wholesaler extraordinaire from Wishart’s Paint Solutions, Rod Wishart.

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In this deeply educational session, Inbal Rodnay Steinberg from Convertworx and Digital First, discusses how to go about choosing and implementing a new ERP system.

Event marketing director Will Wang from Growthlabz, wraps up our event with the top 3 B2B marketing strategies that are working right now. He will break them down in a way that you and your team can implement quickly, and see immediate results and share with you our tools and processes to automate your marketing to get high quality leads on autopilot

Technology Showcase Room Agenda (from Sydney)
Melbourne will have 2 Technology Showcase stages - agendas to be released closer to the event date.

The Technology Showcase Room will host our exhibitors each showcasing their companies and products throughout the day.


Company Showcased

7:30am – 8:50am
8:55am – 9:15am
9:20am – 9:40am
9:45am – 10:05am
10:10am – 10:30am
10:30am – 11:00am

Morning Tea Break

11:00am – 11:20am
11:25am – 11:45am
11:50am – 12:10pm
12:15pm – 12:35pm
12:40pm – 1:00pm
1:00pm – 1:35pm

Lunch Break

1:35pm – 1:55pm
2:00pm – 2:20pm
2:25pm – 2:45pm
2:50pm – 3:10pm
3:10pm – 3:15pm

Afternoon Tea Break

3:15pm – 3:35pm
3:40pm – 4:00pm

Get your free ticket now. Register here: