Melbourne Conference & Technology Showcase Coming Soon

A day jam packed with ideas & technology to improve your inventory-based business.

Melbourne, venue and date TBA
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Discover the latest trends driving today's best wholesalers & manufacturers.

Your business technology may start with your accounting/ERP system, but it rarely stops there. Research by Okta Inc found that the average SME now uses 26 separate software applications in their business. Are you optimising your inventory business? Are you happy with your marketing? Are you preparing your business for exit or inter-generational change? We have a great line up of speakers and technology to help you run a better business.

Why you need to attend

Are you based in Melbourne? Do you sell products B2B?

A year's learning on the latest trends & technology in one place, in one day!

4 Wholesalers

4 Manufacturers

4 Importers

4 Distributors

4 Owners

4 Sales Managers

4 Accountants

4 Warehouse Managers

Our Technology Showcase from the Sydney event

Applications to grow and improve your B2B wholesale/manufacturing business. From accounting and warehouse management to eCommerce, from accounts receivable automation to business intelligence - our technology partners have the tools for the modern distribution business!

The full event agenda including the Conference & Technology Showcase rooms can be found on the Agenda Page

Conference Room Schedule from our Sydney Event

Thursday May 23, 2019 - Novotel Parramatta, 350 Church Street

How do you choose the right technology? SME software + add-ons, or ERP? Do you have an exit strategy? How do you effectively market your B2B business? What are the apps used by the best modern companies?
Our conference schedule will run through the latest trends and tips on optimising your modern wholesale/manufacturing inventory business.

Arrive early to beat the registration queue and enjoy a tea, coffee and pastry whilst wondering the exhibitor stands and discovering the apps powering modern wholesale businesses.

Opening address by Matt Paff, independent technology advisor and blogger.

A common issue for growing wholesale businesses is the SMERP dilemma. That is, when do they transition from SME small business accounting systems like Xero, MYOB, QuickBooks etc to ERP systems like NetSuite, MYOB Advanced, SAP Business One, etc. Do you even need to?

We’ve roped in a team of experts from various segments of the market (Deryc Turner from Key Business Solutions, Pam Madytianos from 2Peas and Dan Fairbairn from Waypoint) each with their own unique perspective for this deeply valuable panel discussion.

A lot of Australian wholesale and manufacturing businesses are reaching a generational line in the sand, with founders looking at a business sale or transitioning to the next generation.

In this thought provoking keynote, Paul Nielsen, fellow Australian Institute of Business Brokers and former Chair of the Council Of Small Businesses
Organisations Of Australia, will discuss the stages of preparing for exit.

And the best part, you don’t even need to be thinking of exiting to take a lot away from this session, because these tips are simply fabulous business strategies, regardless of the end goal!

Your chance to wonder the exhibitors and find the perfect apps for growing your sales, optimising your warehouse and improving your cash flow.

“Marketing” is seen by many as an expensive black art with no guarantee of success, nothing could be further from the truth.

Marketing is simply having a conversation with someone who has a problem they don’t want or who wants something they don’t have.

With a little know how, you can create super effective marketing without spending a cent on advertising.

In this session with Darrell Weekes you will learn:

Four Powerful NO COST Marketing Strategies That Work

How a $10 Strategy Generated 2.6 Million New Contacts

The 9 Most Powerful Words to Use to Convert a Prospect Into a Client

How to Create Independently Verifiable Proof That Your Business Is Awesome

The Most Powerful Marketing Lesson That Can Be Taught and Learned

AND The Holy Grail of Marketing: How to Have Prospects Wanting to Do Business With You Before You even Speak To Them

Founder of WhichAddOn and inventory technology guru, Jeri Wambeek discusses the options for SMEs looking for more than their SME Cloud Accounting software.

There are over 700 apps in the Xero marketplace. Jeri will help you attack the problem: Which Add On? With deep insights into the “add on” applications available for inventory businesses and tips on how to choose the right ones, this is sure to be a very popular session.

A “fireside chat” with Ben Gripton from Wishart’s Paint Solutions and Edward Thorp from Heebie Jeebie’s on their journeys, learnings, challenges and technology.

Enjoy some lunch whilst wondering our exhibition hall and learning about the technology and services to drive your business forward.

Our very special lunch guest is Rugby League legend and wholesaler extraordinaire from Wishart’s Paint Solutions, Rod Wishart.

Embed from Getty Images

In this deeply educational session, Inbal Rodnay Steinberg from Convertworx and Digital First, discusses how to go about choosing and implementing a new ERP system.

Industry legend, former owner of Exonet (that was to become MYOB Exo) and founder of Web Ninja, Bruce Carr, talks about the apps that help him run his modern business.

From quoting software Proposify, to Accounts Receivable automation with EzyCollect. From LivePlan to develop and oversee his business plan, to Infusionsoft for marketing automation.

Bruce has a unique way of connecting with the audience and this session promises to be one of the best take aways of the day!

Raymond Simpson, Managing Director, Asia-Pacific at Foregenix discusses how all businesses need to mitigate the risks against cyber-attacks and how to go about it.

Event marketing director Will Wang from Growthlabz, wraps up our event with the top 3 B2B marketing strategies that are working right now. He will break them down in a way that you and your team can implement quickly, and see immediate results and share with you our tools and processes to automate your marketing to get high quality leads on autopilot

Event Speakers from the Sydney event

We've roped in some absolute legends of their domain to share their knowledge and help grow your distribution business.


Matt Paff

Value Adders

Dan Fairbairn


Pam Madytianos

2 Peas

Will Wang


Darrell Weekes

Purple Thread Marketing

Inbal Rodnay Steinberg


Paul Nielsen


Raymond Simpson

Foregenix Ltd

Jeri Wambeek


Bruce Carr

Web Ninja

Deryc Turner

Key Business Solutions

Edward Thorp

Heebie Jeebie's

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